- Tech & Manufacturing
26 Jun 2018
iHire is a job matching platform ideal for connecting the right jobs with the right talent. With an array of features for job seekers and employers looking to hire, they knew they had to direct their marketing to their two main target audiences individually.
To bring some light-heartedness to a potentially stressful process, Digital Bard brought their platform to life through animation. Their blue man icon is the main star, wearing many hats and roles, to show how the iHire platform can make the hiring process easy for employers. Social references like “The Dating Game” amped up the fun and made it relatable to a vast audience.